With a tongue-in-cheek (ugh, pardon the terrible pun) lampooning of the multitudes of multicolored support ribbons that festoon our cars, windows and lapels, SupportOurPoops.org has a movement you can get behind no matter your political affiliation--your own.
While certainly not for the faint of heart, 10% of the proceeds from the US-made $5 magnets and $2.99 buttons do go to The Cancer and Prevention Foundation to aid in--what else?--colon cancer research and awareness. The website features facts about colon cancer and implores readers to stop thinking of bowel movements as taboo talking points.
Why This Trend Is Growing
- Parody Support Movements
- Opportunity for companies to create tongue-in-cheek parody products to support non-political movements.
- Colon Cancer Awareness
- Opportunity for companies to create products that promote better awareness and understanding of colon cancer.
- Breaking Taboo Topics
- Opportunity for companies to break stigmas and generate conversations around taboo topics.
Industries Being Reshaped
- Cause Marketing
- Companies can use cause marketing to support taboo topics such as colon cancer.
- Humor and Satire
- Companies can use humor and satire to generate awareness for serious topics like colon cancer.
- Healthcare and Wellness
- Healthcare and wellness companies can invest in supporting taboo topics such as colon cancer to promote greater holistic health.
