I struggle with the most basic construction, so I find the World's largest champagne fountain staggering. It's a bit like dominos, but with 43,000 glasses and 7,500 litres of champagne involved. Talk about having to have nerves of steel and enough champagne to drown in.
This was an attempt to break the world record for the 'Largest Champagne Fountain' in the Wijnegem shopping center near Antwerp, Belgium. More stats are that it was 22.9 feet (7 meters) high and weighed 19,590 lbs (8,750 kg).
It beat the previous world record which contained only 30,856 glasses.
Key Themes Behind This Trend
- Giant Liquor Installations
- As consumers look for eye-catching and innovative ways to serve alcohol and mark events, opportunities exist to create giant liquor installations for entertainment and social media purposes.
- Luxury Event Planning
- As the bar for luxury events gets raised, there is an opportunity for event planners to experiment with ever more elaborate ways to create memorable experiences with stand out features such as giant champagne fountains.
- Niche Tourism
- Unique, one-of-a-kind experiences such as witnessing a world record attempt at a giant champagne fountain may be attractive to a growing niche of tourists seeking exclusive and odd experiences.
Where This Applies
- Event Planning
- As the trend towards experiential events continues, there is scope for event planners to tap into the demand for ever more eye-catching and memorable experiences.
- Alcohol Manufacturing
- As consumers look to brands that offer distinct, unique and creative experiences, the alcohol manufacturing industry may explore producing large-scale liquor installations for events and social media purposes.
- Tourism
- As tourism catches up and people have spare cash to spend on unique experiences, there is scope to capture the market with highly memorable and strange offerings such as witnessing a world record attempt at a giant Champagne Fountain.
