High heels for men are here and women the world over are rejoicing and... Wait, you call these high heels? I mean, I don't expect to see 6 inch stilettos on men's shoes to become wildly successful. But who knows.
The Times notes, "If short men could all be magically made 5ft 8in (the male average in Britain), how many, hand on heart, would turn it down? Which is why sales of high-heeled shoes for men seem to be, erm, on the rise. The news from Selfridges is that day-to-day footwear styles have risen from a standard 1.5cm heel to a loftier 5cm version. Dior had 6.5cm heels last season but that, it seems, is deemed too vertiginous. The bestsellers are Jeffrey West's Decadent and Dandy collection, priced from £220. But do they really offer “improved posture, better trouser line and feelings of increased power and securityâ€?"
What's Driving This Trend
- High-heeled Shoes for Men
- This trend could disrupt the conventional shoe industry by introducing a new market segment.
- Elevated Heels for Day-to-day Wear
- This trend presents an opportunity for shoe companies to expand their product lines to include more elevated heels for everyday use.
- Gender-neutral Footwear
- This trend could lead to the blurring of gender lines in fashion and open up new opportunities for designing and marketing unisex footwear.
Who This Affects Most
- Fashion
- High-heel shoes for men present an opportunity for fashion designers and retailers to cater to a new market segment.
- Footwear
- The trend for elevated heels in men's shoes opens up opportunities for footwear companies to expand their product lines.
- Marketing
- Gender-neutral footwear presents an opportunity for marketers to explore new approaches to advertising and brand positioning.
