After creating illuminated Clubwear, Bags, Tablecloth, Tops, and Heart Cushions the French company Lumigram finally took the next step and went sexy with Illuminated Bras and Shawls. It was only a matter of time...
As a bit of Trivia, Lumigram's motto is "Light for Style."
Implications - Nothing quite says innovative clothing like those made by Lumigram. The tops for women look more like halter bathing suits which expose a lot of skin. The way they light up in blueish-green colors and sparkle looks awesome. The tops would be great to wear to a rave party or a beach bash. It is definitely something different that is sure to get people talking.
What's Driving This Trend
- Illuminated-bras
- Disruptive innovation opportunity: Create a line of illuminated bras for fashion-forward individuals looking for unique and attention-grabbing clothing pieces.
- Illuminated-shawls
- Disruptive innovation opportunity: Develop illuminated shawls that combine fashion with practicality, providing warmth while also making a bold visual statement.
- Light-up-clothing
- Disruptive innovation opportunity: Explore the potential of creating a whole range of light-up clothing items, including shirts, pants, and accessories, to cater to the growing demand for futuristic and eye-catching fashion.
Who This Affects Most
- Fashion
- Disruptive innovation opportunity: Integrate lighting technology into traditional fashion items, revolutionizing the way people engage with clothing and accessories.
- Event-planning
- Disruptive innovation opportunity: Collaborate with event planners and party organizers to incorporate illuminated clothing as a unique and attention-grabbing element in various events, such as raves, music festivals, and themed parties.
- Nightlife-entertainment
- Disruptive innovation opportunity: Partner with clubs and entertainment venues to create a line of light-up clothing specifically designed for nightlife, enhancing the overall experience for partygoers and attracting a wider audience.
