Fashion that Gives Directions

Turn Signal Jacket

Clothes that use LED's for flare are usually intended to create a "look at me" reaction. But Leah Buechley, has designed what appears to be a practical use for clothing that lights up. Shirts for bikers that flash turn signals. The way bikers are hunched over the handlebars, wouldn't it make more sense to have the arrows on the butt?

Implications - There's always a risk factor when people are biking on the road with cars. With the number of people using bikes in big cities, it's become even more important for companies to integrate safety features. Enhanced safety featuures will prevent accidents from happening and alert drivers to be a little more cautious on the road they share with cyclists.

LED Safety Clothing for Bikers
Creating safer biking experiences with enhanced visibility through LED signal lights on clothing.
Practical Use of LED Clothing
LED clothing goes beyond just fashion statements and designs that enhance visibility and safety across industries.
Integrating Safety Features Into Clothing
Innovative clothing designs with built-in safety features for individuals engaged in activities such as cycling.

Who This Affects Most

Biking Apparel Industry
Opportunities to innovate and create safety-focused biking apparel that seamlessly integrates safety features such as LED turn signals.
Outdoor Apparel Industry
Incorporating LED lighting into outdoor apparel for enhanced visibility during low-light conditions or emergencies.
Sports Apparel Industry
Developing athlete apparel with built-in safety features that keep athletes visible and safe while engaging in outdoor sports activities.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 19%
Activity 45%
Freshness 8%

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