What a better way to campaign your latest line than with a few friends, some good music and sun? If you disagree, I think you might have to take a gander at the WeSC Spring 2010 campaign.
A Swedish brand, the 'We Are The Superlative Conspiracy' fashion house has brought the quintessential European's love for life into their happy congregation. Featuring practical yet stylish designs, it's the perfect way to showcase the WeSC Spring 2010 collection.
Key Themes Behind This Trend
- Campaigning with Friends
- Opportunity to create collaborative campaigns that incorporate friends and social elements.
- Stylish Practical Designs
- Opportunity to develop fashion lines that combine practicality with style.
- Quintessential European Lifestyle
- Opportunity to tap into the European love for life and incorporate it into brand campaigns.
Where This Applies
- Fashion
- Opportunity for fashion brands to integrate collaborative and social elements into their marketing campaigns.
- Outdoor Recreation
- Opportunity for outdoor recreation brands to create stylish and practical designs that cater to consumer needs.
- Travel and Tourism
- Opportunity for travel and tourism industries to promote the quintessential European lifestyle and create experiences that embody it.
