70s Rockstar Editorials

The Ton Heukels for Another Man Shoot Features Flamboyant Styling

The captivating Ton Heukels for Another Man shoot features a 70s revival of rock and roll-inspired styles. Model Ton stars in the rockstar shoot that features sleek separates, heavy knits, leathers and bedazzled jumpsuits paired with the perfect hair to match.

Photographer Alasdair McLellan's stunning captures set the tone for this retro-inspired photo series that combines 1970s silhouettes along with Glamrock statement pieces. Neutral stripes, knits and leather looks showcase heavy textures and autumn colors while eye-catching sequins and glitter adorn full-body jumpsuits and revealing leotards.

This quirky shoot for Another Man's Autumn/Winter 2011/2012 issue references a multitude of pop culture icons and styles prevalent in the 70s. The dynamic and distinctive shoot stays true to its vintage inspiration by fusing wardrobe, hair styling and photo techniques that result in a memorable menswear fashion story.

Image Credit: Alasdair McLellan

70s Revival
Brands in the fashion industry can capitalize on the nostalgia for 70s fashion with retro-inspired silhouettes and statement pieces.
Glamrock Statement Pieces
Opportunities exist in the fashion industry to develop bold and glittery statement pieces for the daring and fashion-forward consumer.
Vintage-inspired Photo Techniques
Innovative photography techniques with a vintage aesthetic can create unique and compelling visuals for fashion and lifestyle brands.

Sectors Adopting This

Fashion
Fashion brands can adapt to the 70s revival trend by creating retro-inspired clothing and accessories.
Entertainment
Entertainment brands can capitalize on the enduring popularity of 70s pop culture icons, such as rock stars and glam rock bands, in their music, movies, and products.
Lifestyle
Lifestyle brands and influencers can create content and experiences that evoke the glamour and nostalgia of the 70s, such as retro-themed parties or home decor.
SCORE
4.5 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 59%
Freshness 8%

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