Apocalypse-Proof Sandwiches

The Tactical Sammich Has a Two-Year Shelf Life

Looking to fill the cupboards of your nuclear fallout shelter with something other than Ramen and dried milk? Of course you are, which is why ThinkGeek created the Tactical Sammich, a sandwich with an impressive two-year shelf life.

The Tactical Sammich comes in two flavors, honey BBQ and pepperoni, and is reportedly "delicious." Perhaps the best feature of these sandwiches are that each one comes in at under 300 calories. Just because the world has gone to hell doesn't mean your diet has to, right?

Despite being designed for the apocalypse, I actually wouldn't mind stocking up on a few Tactical Sammiches during these times of relative peace. What can I say, I am a sucker for pepperoni. Check out the video to see the Tactical Sammich in action.

Long Shelf-life Food
Disruptive innovation opportunity: Develop and promote food products with extended shelf life for emergency situations.
Convenient Survival Food
Disruptive innovation opportunity: Create convenient and nutritionally balanced food options specifically designed for survival situations.
Healthy Apocalypse Food
Disruptive innovation opportunity: Develop nutritious and low-calorie food options that can be stored long-term for post-apocalyptic scenarios.

Industries Being Reshaped

Emergency Preparedness
Disruptive innovation opportunity: Provide comprehensive solutions and products to help individuals and communities prepare for emergencies and disasters.
Food Storage and Preservation
Disruptive innovation opportunity: Explore advanced techniques and technologies for food storage and preservation to extend shelf life without compromising taste or nutritional value.
Survival and Outdoor Gear
Disruptive innovation opportunity: Develop innovative and compact food options as part of survival kits and outdoor gear for adventurers and emergency situations.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 17%
Activity 40%
Freshness 8%

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