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Shoe Dating is a singular service that helps people find love -- as well as the right pair of shoes. Malaysian retailer Shoes Shoes Shoes has teamed up with dating site Lunch Actually to offer this Cinderella-like service.

Men who seek love help from Shoe Dating are asked to choose a pair of shoes they would like their prospective dates to wear. When a woman strolls into Shoes Shoes Shoes and chooses that particular pair, she is given the option of a discount if she agrees to go on a blind date with her mysterious benefactor. That's right, the men pay a percentage (10% and up) of the shoe sale.

Although it might seem like a bribe, Shoe Dating simply bridges the gap between likeminded individuals.