Drivers of vehicles have always needed a place to stop and rest. That’s why many variations of the common gas stations, parking lots and bike racks have been made--to appease those tired and angry motorists. These 15 trends show just what can become of rest stations when the human race really puts its collective mind to it.
Implications - Rest stops, traditionally, have been places meant only for a quick bathroom break and perhaps a small snack. As such, costs of maintaining a rest stop have been minimal -- and so, too, are the revenues gained. Turning rest stations into retail-like operations that offer more amenities, services and products could mean that travelers will stop to spend more of their time, and therefore, more of their money.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 5%
Freshness 8%
