Photographer Jean-Francois Lepage Manufactures Sadness

By: Ryan Hinkson - Published:   Updated: Jun 20 2011 • References: whitezine & designyoutrust
Photographer Jean-Francois Lepage has a rare gift; he has the uncanny ability to take something beautiful, make it ugly and still end up with a beautiful image.

This selection of photos shows models wearing beautiful clothing in beautiful locations, yet in each image there is something off -- something done deliberately by photographer Jean-Francois Lepage to make the image sadder while retaining its beauty.

Implications - A simple way for a company or business to appeal to a wider audience is by incorporating aspects that can generate a variety of emotions amongst its consumers. A consumer is much more likely to invest in a product or service to which they feel an emotional or personal connection. Businesses can achieve such reactions by incorporating highly emotive, shocking or ironic qualities into their products.

Stats for Melancholy Couture Shoots Trending: Older & Warm
Traction: 14,602 clicks in 211 w
Interest: 4 minutes
Concept: Photographer Jean Francois Lepage
Related: 112 examples / 86 photos
Segment: Females, 18-55
Comparison Set: 41 similar articles, including: female-focused inktography, solitary sensual shoots, and female focused framework.