Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,692 inspiring examples.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,236 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,366 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,208 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,692 cutting edge ideas.

Unphotoshopped Magazine Covers

Sarah Palin on Newsweek

— October 8, 2008 — Social Good
This week’s Newsweek cover photo shows governor and GOP Vice Presidential nominee, Sarah Palin in a way that many are not accustomed to—she isn’t all glammed-up. The Newsweek cover is, according to conservatives, an unflattering close-up.  Palin’s picture has obviously not been touched up or airbrushed, and a few wrinkles, bags and crows-feet under her eyes, a pimple, as well as lip hair can be seen.  The headline beside the picture is non-flattering as well and reads, "She’s one of the folks (that’s the problem).”

The controversy, according to Andrea Tantaros, a Republican media consultant, is that Newsweek photos of Obama have been retouched to make him look good.  Tantaros also said that the cover of Sarah Palin is a “slap in the face after so many Newsweek covers have been favorable to Obama.” In her interview with Fox News, Tantoros calls for “regular folk” to cancel their Newsweek subscriptions.

Julia Piscitelli of American University, who was also interviewed by Fox News, has a different outlook.  Piscitelli says the first thing she noticed on the Sarah Palin Newsweek cover are Palin’s beautiful brown eyes and thinks the tilt of her head portrays a nice “folksiness.”

Since Sarah Palin keeps referring to herself, and John McCain for that matter, as a “Maverick” and an everyday person in hopes of getting the “Joe six pack and hockey mom” vote, perhaps this photo will help her connect with those voters that she seems to be targeting the most. 

I understand why conservatives are troubled and feel that Newsweek is attacking Sarah Palin both on the cover and within the story.  However, love Sarah Palin or hate her, despite not having any touch-ups done at all, and even though Palinophiliacs are crying foul—many women can only hope to look that good in their forties.
Trend Themes
1. Authentic Representation Trend - The trend of unphotoshopped magazine covers shows a demand for authentic representation in media, presenting an opportunity for companies to market their products as real and unaltered.
2. Controversy Marketing Trend - The controversy surrounding unphotoshopped magazine covers presents a trend for companies to use controversy as a marketing tool to generate buzz and increase product visibility.
3. Humanization Trend - The unglamorous portrayal of public figures in unphotoshopped magazine covers shows a trend towards humanizing and relatable content, offering an opportunity for companies to market their products as approachable and down-to-earth.
Industry Implications
1. Media Industry - The media industry can utilize the trend of unphotoshopped magazine covers to develop new products and services that cater to the demand for authentic representation in media.
2. Advertising Industry - The controversy surrounding unphotoshopped magazine covers presents opportunities for advertising companies to develop marketing strategies that use controversy as a tool to increase product visibility.
3. Beauty Industry - The humanization trend in unphotoshopped magazine covers offers a significant opportunity for beauty companies to market their products as real and unaltered, tapping into the demand for approachable and relatable content.
6.8
Score
Popularity
Activity
Freshness