The Mulberry Fall 2013 campaign has a bit of 'Harry Potter' whimsy thanks to the use of so many owls. Not to mention that the sophisticated British flair is in full effect. Nevertheless, there is a youthfulness to the elegant looks that will speak to many women.
Shot by photographer Tim Walker, the Mulberry Fall 2013 campaign stars model of the minute Cara Delevingne. The British beauty poses indoor against a tree clad in structured ensembles perfect for the cooler season. A perfect fit for the luxury label, Delevingne emphatically states, "I want to design a Mulberry bag; there needs to be a Cara bag. I have so many ideas; Mulberry needs to call me."
Stats for Owl-Filled Fashion Ads
Trending: Older & Warm
Research: 6,936 clicks in 151 w
Interest: 1.8 minutes
Concept: Mulberry Fall 2013 Campaign
Related: 69 examples / 53 photos
Segment: Females, 18-55+
Comparison Set: 25 similar articles, including: drama-filled fashion ads, operatic fashion ads, and glamorous socialite fashion ads.
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