If you've never been to the circus, this photo series serves as an optimal replacement. Monica Barreneche manages to capture emotion, talent and even movement in the photographs, which adds insane artistic value. Check out the featured gallery for a peek at the Monica Barreneche 'Las Vegas Circus' spread.
Implications - As consumers continue to find unique ways to differentiate themselves from their peers, many of them are turning to macabre imagery that may be fearful for some, but offers a sense of exclusivity. Corporations need only to incorporate an element of exclusivity into their products and services in order to generate consumer interest.