Models Ryan and Madeleine team up in an Americana-Inspired editorial lookbook for the new men's clothing line, We Are All Smith. Photographed in Los Angeles by Toky Photography and styled by Angel Terrazas for IconHaus, this new brand of menswear makes a splash by introducing itself with a clever concept. The line is inspired by historical influences as well as childhood memories that most men have. The We Are All Smith line is sub-divided in four collections: the Smith Collection, the Military Collection, the Naval Collection and the Cyclist Collection.
The We Are All Smith line features short sleeve t-shirts, long sleeve t-shirts, hoodies and shorts. A clever spin on the line is that even though it is targeted to men, every style also qualifies to become a "girlfriend" item. What guy doesn't think his girl doesn't look hot when she wears his shirts?
Stats for Summer Lovin' Lookbooks
Trending: Older & Buzzing
Research: 17,550 clicks in 272 w
Interest: > 3 minutes
Concept: Mens Fashion T-shirts
Related: 107 examples / 82 photos
Segment: Neutral, 18-35
Comparison Set: 39 similar articles, including: chic cowgirl shoots, playful pretty boys, and summertime nostalgia shoots.
Playful Pretty Boys
Chic Cowgirl Shoots
Summertime Nostalgia Shoots
The Boyfriend Shirt