Superstar

March Studio Piles Up Boxes to Promote Aesop

By: Matt Ho - Published: Jan 5, 2011 • References: marchstudio.au and dezeen
Parisian concept store Merci has a large display of boxes by March Studio arranged artistically for Australian cosmetic brand Aesop.

The founder of Aesop challenged Melbourne-based firm March Studio to create an original installation for their space in the store. The result are stacks of Aesop cardboard boxes running from the ground to the ceiling. This corrugated creation is held together by black nets, making it look like a cave of boxes. March Studio is guaranteed to grab anyone's attention in the store.