San Francisco-based fashion designers Rachael Mann and Mackenzie Burdick recently strutted their LITTER SF line of headpieces and body jewelry, which is primarily made up of previously enjoyed jewelry, at Christian Cota’s Spring 2010 presentation. After discovering the upcycled jewelry line, Cota’s show stylist convinced the designers to bring their brand to New York.
Some unique creations by LITTER SF have been featured in Elle and Harper's Bazaar magazines, and are quickly gaining popularity with fashion organizers and fashionistas alike. Now that LITTER SF can be found on the runway, the savvy sister act puts their own San Francisco style on the global fashion map.
Why This Trend Is Growing
- Upcycled Jewelry
- Opportunity for designers to create fashion accessories using previously enjoyed jewelry, contributing to sustainable fashion.
- Runway Accessories
- Potential for designers to collaborate with fashion brands to showcase unique and eye-catching accessories on the runway, creating new trends.
- Sustainable Fashion
- Growing demand for fashion brands that prioritize sustainability, encouraging the development of upcycled and eco-friendly accessories.
Industries Being Reshaped
- Fashion Design
- Designers can tap into the upcycled jewelry trend to create unique and sustainable fashion accessories.
- Fashion Magazines
- Opportunity for fashion magazines to feature upcycled jewelry brands, providing exposure and driving consumer interest in sustainable fashion.
- Runway Shows
- Fashion brands can collaborate with upcycled jewelry designers to showcase innovative accessories on the runway, setting trends in the industry.
