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Les Petits Joueurs LEGO Clutch is for Playful Fashionistas

— April 27, 2011 — Life-Stages
LEGO is finally making its way into the world of high-fashion with the LEGO Clutch from Les Petits Joueurs. The LEGO Clutch, created in Florence, Italy, is exactly what it sounds like: a handmade clutch that incorporates LEGO bricks into its design.

This playful clutch was originally developed by Mariasole Cecchi, who created her first LEGO Clutch on a whim one night. Friends loved the design and encouraged her to start a business and thus, Les Petits Joueurs was born. These clutches may look like toys, but they aren't priced as such with each one selling for $995. Check them out here and be sure to check out all of the other less-fashionable, but still cool, original LEGO creations from the Trend Hunter archives.

Trend Themes

  1. LEGO Fashion — Opportunity for brands to collaborate with LEGO to create fashion accessories and clothing items.
  2. Playful Accessories — Demand for unique and quirky accessories that add an element of playfulness and fun to fashion.
  3. Handmade Luxury — Growing market for high-end, handmade accessories that combine craftsmanship with unique design elements.

Industry Implications

  1. Fashion Accessories — Fashion brands can explore incorporating LEGO elements into their accessory lines to appeal to a wider consumer base.
  2. Toy and Collectible — Opportunity for toy companies to create licensed LEGO fashion accessories for collectors and enthusiasts.
  3. Luxury Goods — Luxury brands can develop collaborations with designers to create exclusive and limited-edition LEGO-inspired accessories.
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