Sunny and carefree, the Juicy Couture Spring 2012 ad campaign will have women frolicking in the middle of the street just like its feature model Anna Selezneva. As though inspired by the colorful and summery outfits in which Selezneva has been outfitted, the images are equally happy and vibrant.
The Juicy Couture Spring 2012 ad campaign was lensed by photography duo Inez van Lamsweerde and Vinoodh Matadin. Shot in Beverly Hills, the shoot is filled with blue skies and lush palm trees, which beautifully complements the wardrobe being showcased. Styled by Melanie Ward, the collection's spring brights are accented with chic and bold accessories such as jewelry, watches, sunglasses and handbags.
The Juicy Couture Spring 2012 ad campaign may inspire a much-deserved shopping trip in Los Angeles.
Stats for Frolicking Street Style Ads
Trending: Older & Buzzing
Research: 8,457 clicks in 222 w
Interest: 2.4 minutes
Concept: Juicy Couture Spring 2012
Related: 65 examples / 50 photos
Segment: Females, 12-55
Comparison Set: 24 similar articles, including: blinding gilded garments, life lesson fashion ads, and vivid tribal fashion.
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