GGRP Corrugated Cardboard Envelope Unfolds Into Record Player

By: Alison Heller - Published: Mar 19, 2010 • References: ggrp & ibelieveinadv
GGRP has discovered a brilliant way to demonstrate their sound engineering capabilities with this cardboard phonograph. For the design, an unassuming piece of corrugated cardboard acts as an envelope and unfolds into a record player. The enclosed record can be manually spun with a pencil and the vibrations travel through the needle to be amplified by the cardboard.

As if that kind of creative promotional material wasn't awesome enough, GGRP also created a vintage 1950's-style video introduction to the cardboard phonograph. The video details the simple assembly and hand-cranking technique for playing the record. Stats for Papercraft Phonographs Trending: Older & Warm
Research: 9,320 clicks in 323 w
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Concept: Creative Promotional Material
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Segment: Neutral, 18-35
Comparison Set: 22 similar articles, including: artistic vinyl canvases, floating vinyl , and chocolate vinyl records.