This Eclectic Magazine Spring SS14 fashion editorial finds an artsy edge with handmade floral collages.
Photographer Danil Golovkin teamed up with famed collage artist Ashkan Honarvar to merge art with fashion with his latest art series. This fashion editorial brings to life Henri Rousseau’s famed painting The Dream. All collages are handmade with over fifty flowers.
Stylist Masha Mobelli pulls together some of the most iconic looks from the SS14 collections to get the full flower garden makeover including Gareth Pugh, Manish Arora, Shao Yen, and Mary Katrantzou. Bold spring florals bring out the prints and colors in the designers shot by Golovkin beforehand.
Bringing the garden to the pages are insects, snakes, frogs, birds and other fauna to match the flora. Not a single piece is used twice, and will never be used again for a collage, making the editorial truly a unique piece of art.
Key Themes Behind This Trend
- Handmade Floral Collages
- Opportunity for artists and designers to collaborate on unique fashion editorials by incorporating handmade floral collages.
- Art-infused Fashion
- Potential for blending art and fashion to create visually captivating editorial spreads that draw inspiration from famous paintings.
- One-of-a-kind Editorials
- Disruptive opportunity to create exclusive fashion editorials by ensuring that no collage elements are ever reused.
Where This Applies
- Fashion
- Fashion brands can explore collaborations with artists to create innovative editorial shoots featuring handmade floral collages.
- Art
- Artists and collage makers can find new avenues to showcase their talent by collaborating with fashion photographers and stylists for art-infused fashion editorials.
- Publishing
- Publishers can leverage one-of-a-kind editorial content, such as handmade floral collages, to attract readers and stand out in the fashion magazine industry.
