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The Eyeko Branding Design Presents a Blue Hue

By: Ana Lopez - Published: Oct 29, 2011 • References: r-design and lovelypackage
Keeping it simple but chic, the Eyeko branding design has all the necessary cute factors to make this eye cosmetic line lovable.

Designed by UK-based company R Design, this adorable packaging has the right colors and shapes to attract female costumer attention. With a combination of metallic grey, blue and pink on a fashionable box, Eyeko is presenting itself as a sophisticated brand that knows how to stand out in a highly competitive market.  

The London business also created a fantastic logo for the line, which consists of a shield that is the image of the cosmetics, and also an actual object to “protect the eyelid from smudges when applying mascara,” according to the company. The shield is both a marketing tool and a complementary gift for buyers. 

The Eyeko branding design is fashionable and classic: a girly box of divine eye-opening surprises.