The Extra-Terrestrial Vehicle (ETV) looks like it could be straight out of a sci-fi movie. Designer, Mike Vetter, who runs The Car Factory and who also customizes cars, used a Chevy Aveo to create this futuristic automobile.
Mike Vetter stripped down the Chevy and added an all new interior and exterior as well as gull-wing doors.
Mike is currently selling the ETV on eBay for $86,000.
Implications - Rarity and exclusivity are two powerful forces that drive consumption. In the modern consumer world, what you own says a lot about who you are and how people perceive you; a societal characteristic largely responsible for the recent recession. Technology and automobiles are two industries where people with or without money are willing to spend excessive amounts to appear wealthy.
Why This Trend Is Growing
- Customized Vehicles
- Opportunity exists to cater to consumers seeking unique and futuristic car modifications.
- Luxury Car Culture
- There is potential to capitalize on the desire for rare and extravagant vehicles that project wealth and status.
- Technological Advancements in Automobiles
- Disruptive innovations can be pursued to create cutting-edge features and designs in the automotive industry.
Industries Being Reshaped
- Automotive Customization
- The market for customized vehicles presents an opportunity for businesses to offer unique customization services to consumers.
- Luxury Automotive
- The luxury car industry can take advantage of the demand for exclusive and expensive vehicles by offering limited edition or bespoke cars.
- Automotive Technology
- Companies can invest in developing advanced technologies for vehicles, such as futuristic designs and innovative features.
