The collection features various jackets, tracksuits and bags that have been made using a garbage-like material or fabric. While these garments are rather glossy, they end up creating a very futuristic punk style when paired with the line's loose-fitting knitwear and bizarre graphic t-shirts. The Cheap Monday 2011 Fall collection certainly provides some unique pieces for those looking to make a bold fashion statement this autumn.
Implications - Businesses that offer outlandish and unusually designed products will appeal to those consumers looking to make bold style statements amongst their peers. Companies willing to break tradition and convention will fare well amongst this type of consumer.