The casual observer will think that the Barneys New York Fall 2013 ad campaign stars a couple of model sisters. But upon closer inspection, it becomes clear that one of the 'sisters' is not made out of flesh and blood. Instead, she is made out of wood. That is because she is a life-size marionette replica of model Lou Doillon. Some may find it creepy while others will deem it quite creative.
The Barneys New York Fall 2013 ad campaign was shot by photography duo Inez van Lamsweerde and Vinoodh Matadin. The amazing doll was created by set designer Shona Heath. The model, singer, actress, and daughter of Jane Birkin and Jacques Doillon even poses alongside the marionette at one point, which really shows just how similar they really are. Impressive.
Stats for Marionette-Inspired Fashion Ads
Trending: Older & Buzzing
Research: 22,080 clicks in 142 w
Interest: 0.8 minutes
Concept: Barneys New York Fall 2013
Related: 101 examples / 78 photos
Segment: Females, 12-55
Comparison Set: 37 similar articles, including: fiercely dark fashion ads, adorably flirtatious fashion ads, and chic girl gang fashion ads.
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