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The Adidas 'TRON: Legacy' Sneakers are Illuminating

By: Annie Ho - Published:   Updated: Aug 10 2011 • References: adidas & nerdapproved
The film 'TRON: Legacy' is expected to blow up big when it comes out. With TRON motorcycle replicas being made everywhere, now fans can look forward to the Adidas 'TRON: Legacy' sneakers.

It may seem that the shoes have embedded lights in them, but in reality, they don't. The Adidas 'TRON: Legacy' Sneakers use glow-in-the-dark stitching to make it look like there are lights. Either way, the shoes still look totally rad.

Implications - This product opens up a large market for companies because of its interactive qualities, which re-imagines an old product such as a plain sneaker. Businesses can profit by releasing products that are distinctly distinguishable, yet bear a new, exciting element. Designers could focus on creating more statement-making pieces in order to draw in a larger and different crowd of customers.

Stats for Glowing Movie-Inspired Shoes Trending: Older & Warm
Traction: 17,042 clicks in 221 w
Interest: 4 minutes
Concept: Adidas Tron Legacy Sneakers
Related: 79 examples / 61 photos
Segment: Males, 12-35
Comparison Set: 29 similar articles, including: storybook shoes, sci-fi motorcycle replicas, and mythological footwear.