Ritsuko Shirahama is targeting a very youthful market - or at least, those that have the aspirations to look very young again. The collection shown here was presented at Tokyo Fashion Week. Pieces range from the very sheer to the very sleek, to the very schoolgirl-esque. The dresses are a rainbow of colors and layers. Shirahama might be leaning into the teenybopper fashion genre, but rebellion and daring is always the mark of the catwalks. Note the stylish platforms that give legs a long, lithe, look. Stats for Teenybopper Fashion for Grownups Trending: Older & Mild
Research: 8,694 clicks in 398 w
Interest: 4 minutes
Concept: Teenybopper Fashion For Grownups
Related: 40 examples / 31 photos
Segment: Females, 18-55
Comparison Set: 15 similar articles, including: eyelash boutiques (follow-up), tokyo street style, and the man purse.
Teenybopper Fashion for Grownups
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Targeting "Stylish Elderly"