Collector Frank Westfall stunned the crowds at the Rhinebeck Grand National Meet this spring when he unveiled the crown jewel of his collection: an art-deco inspired 1930 Henderson which was customized in 1936 with “Streamliner” bodywork by a designer named O Ray Courtney.
This art deco 1930 Henderson is sleek, immaculately maintained, and perhaps one of only a handful of authentic custom Henderson motorcycles dating back to this era. Back then, Henderson was one of America’s largest motorcycle manufacturers (next to Harley Davidson and Indian) until it went bankrupt in 1931 during the Great Depression. Today, a small and extremely rare handful of vintage models like this one are all that stand as a testament to the company’s legacy.
What Makes This Trend Stand Out
- Vintage Motorcycle Collecting
- The growing interest in vintage motorcycles presents an opportunity for collectors and enthusiasts to acquire unique and valuable pieces.
- Customization and Restoration
- The popularity of customizing and restoring vintage motorcycles creates opportunities for businesses in the automotive and motorcycle industries to offer specialized services and products.
- Art Deco Revival
- The resurgence of interest in art deco design provides an opportunity for designers and manufacturers to create new products inspired by this aesthetic.
Sectors Adopting This
- Automotive
- The automotive industry can leverage the trend of vintage motorcycle collecting by offering services such as restoration, customization, and sales.
- Motorcycle
- The motorcycle industry can benefit from the growing demand for vintage motorcycles by producing new models with a vintage aesthetic or offering restoration services.
- Design
- The design industry can tap into the art deco revival trend by creating products and spaces that incorporate the style and influence of this iconic design movement.
