Simplistic Sexy Lingerie

Comfortable Unmentionables by Wundervoll for A/W 09

Wundervoll's Autumn/Winter 2009 line is full of simple, sweet and comfortable lingerie that doesn't loose that sexy touch.

This very wearable line features lots of soft neutrals with only the slightest of detailing to ensure that these negligees remain comfortable underneath heavy fall and winter clothing.

Wundervoll's modern pieces also come in a variety of styles and cuts to suit different body types and needs.

Implications - The models featured in the Wundervoll Autumn/Winter 2009 lookbook have a very simplistic air about them. The girls' makeup is completely natural which helps to give the lookbook a carefree vibe. This vibe lets potential consumers know that they will feel comfortable in the line's soft lingerie pieces.

Simple Lingerie
Opportunity for more lingerie companies to offer simple, comfortable lingerie pieces with a slight touch of detail.
Soft Neutrals
Potential for the fashion industry to embrace soft neutral colors in their fall and winter collections.
Body-inclusive Styles
Demand for more body-inclusive styles in lingerie and clothing industry to suit different body types and needs.

Where This Applies

Lingerie
Opportunity for the lingerie industry to create modern, comfortable pieces with a simplistic look and body-inclusive styles.
Fashion
Potential for the fashion industry to adopt soft neutral colors for their collections, especially during the fall and winter seasons.
Retail
Retail stores can cater to the demand for comfortable, body-inclusive styles in their lingerie and clothing offerings.
SCORE
5.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 72%
Freshness 8%

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