Discriminatory Wall Clocks

'The Clock I Can't See' from sonodesign Collection

As if being color blind wasn't hard enough, now sonodesign is selling, 'the clock I can't see' a new product that discriminates against those who suffer from color blindness. When you first look at the colorful, dotted wall clock you may not be able to notice but stealthily sketched into the appropriate places in red dots are the numbers 12, 3, 6 and 9. Try as they might those who are color blind will never notice these numbers.

'The clock I can't see' is made of 300 x 20mm durable, high quality acrylic and hangs from a standard picture hook and can be yours for $62.

Inclusive Design
Disruptive innovation opportunity: Develop clocks with design elements that accommodate individuals with color blindness.
Accessible Products
Disruptive innovation opportunity: Create clocks that incorporate alternative methods of time-telling for individuals with visual impairments.
Awareness and Education
Disruptive innovation opportunity: Design educational materials and initiatives to raise awareness about color blindness and its impact on daily life.

Sectors Adopting This

Home Decor
Disruptive innovation opportunity: Introduce inclusive and accessible home decor products that cater to people with different abilities.
Assistive Technology
Disruptive innovation opportunity: Develop innovative assistive technology solutions for individuals with visual impairments, including specialized time-telling devices.
Design and Advertising
Disruptive innovation opportunity: Encourage the integration of inclusive design principles in advertising campaigns and product designs to foster inclusivity.
SCORE
2.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 14%
Activity 42%
Freshness 8%

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