As the sun peaks over the horizon, as the light floods into a room as the door opens, that is “Burning Freedom”.
Bora Kim’s unique concept vehicle stretches (quite appropriately) into what concept designers often miss: the fact that it may never be a reality.
For Bora Kim, Burning Freedom is “darkness and desire, eternal sunshine, the road to realization, and collision of senses.”
Bora’s outlook on the concept is dream-like, and the car is like a dream.
The outer shell is made of transparent and semi-transparent pieces that possess no colour while stationary. Upon movement, the reflection of light fully illuminates that car with an array of colours.
Nonetheless, for Kim, “true freedom comes from within."
What Makes This Trend Stand Out
- Transparent Vehicle Designs
- Opportunity for disruptive innovation in the automotive industry by incorporating transparent and semi-transparent materials in vehicle exteriors, creating unique visual experiences.
- Dynamic Color-changing Vehicles
- Potential for disruptive innovation in automotive design through the integration of light-reflecting materials that change color when the vehicle is in motion, offering a captivating and mesmerizing aesthetic.
- Emotive Concept Vehicles
- Disruptive innovation opportunity in the automobile industry to create vehicles that evoke emotions and feelings through their design, providing a deeper connection between drivers and their vehicles.
Sectors Adopting This
- Automotive Industry
- Opportunity for disruptive innovation within the automotive industry by exploring new materials and designs that enhance the visual appeal and emotional connection of vehicles.
- Concept Car Design
- Disruptive innovation potential in the field of concept car design by incorporating unique features such as transparent exteriors and dynamic color-changing capabilities to create futuristic and captivating vehicles.
- Material Science
- Opportunity for disruptive innovation in the field of material science to develop advanced transparent and light-reflecting materials that can be used in various industries, including automotive design.
