NASCAR is one of the most underrated American pastimes. It has all the components of an action film--car chases, cheesy storylines, beautiful women, and fiery auto crashes--only beer and thousands of screaming fans are added to the mix.
These NASCAR innovations go from the racetrack to your living room. There are racecar-inspired pieces of furniture, vacuums and even luxury architecture. You’ll read about some supercars of the future that appeal to NASCAR’s infamous need for speed, as well as some bizarre NASCAR sponsorships.
To round things up, read about a curious partnership between whiskey and fast cars that is right up any NASCAR fan’s alley.
SCORE
3.4 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 30%
Freshness 8%
