Wall covering made of paper, as opposed to the wallpaper most people equate with their computer screens these day, have taken a huge jump from the simple, just-hide-the-flaws-in-the-wall cover-up to becoming a major design focal point.
From scratch and sniff wallpapers to light emitting, even interactive walls, we’ve seen some pretty unique innovations.
If you’re thinking of remodeling or renovating, consider wall covering made of paper as a good starting point, as illustrated by this cluster.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 41%
Freshness 8%
