Other than finding the perfect gift for a loved one, the packaging portion of gift-giving can cause some headache when one tries to find a most suiting wrap; however, the Wilda Wongso 'Vigoo' collection slices gift wrap fretting with a collection of personified character boxes.
These boxes are shaped like small persons allow users to decorate the box fitting for the receiver. The task of creating a cutely appealing package is taken on and conquered successfully by the Nanyang Academy of Fine Arts design student, leaving fun task of decorating the box accordingly for the present-receiver to the gift-giver. These boxes were featured at the International Furniture Fair Singapore and was part of the SingaPlural display. The Wilda Wongso Vigoo collection is a simple way to provide a personalized package for any small gift showing an appreciation for design and the loved one receiving it.
What's Driving This Trend
- Personalized Packaging
- The Wilda Wongso 'Vigoo' collection offers personalized packaging solutions, allowing gift-givers to create unique and appealing packages for their loved ones.
- Character-themed Gift Boxes
- The use of character-shaped gift boxes adds a touch of fun and personality to the gift-giving experience.
- DIY Gift Wrapping
- The Wilda Wongso 'Vigoo' collection encourages users to take on the task of decorating the gift boxes themselves, providing a creative outlet for gift-givers.
Who This Affects Most
- Gift Packaging
- The gift packaging industry can capitalize on the trend of personalized and character-themed packaging, offering a variety of customizable options for consumers.
- Design and Art
- The Wilda Wongso 'Vigoo' collection represents an opportunity for the design and art industry to create innovative and visually appealing gift packaging solutions.
- Retail and E-commerce
- Retailers and e-commerce platforms can incorporate the Wilda Wongso 'Vigoo' collection into their product offerings, providing customers with unique and memorable gift packaging options.
