Boars as Crash Test Dummies

Germany's Wild Boar Crash Tests are Not 'Lion King'-Friendly

Wild boar crash tests are my new favorite type of crash tests. Germany roads have been plagued with wild boars, strutting their stuff in front of cars. Europe's largest auto club, the ADAC, conducted these quirky crash tests to see what the best course of action was when facing off against a pesky Pumba.

Bad news Pumba--the best course of action, according to the wild boar crash tests, was to try and stop, if you can. The tests declared that swerving to avoid the boars was more dangerous than actually hitting them. Ouch. Mufasa won't like this news one bit.

Wild-boar-proof Vehicles
The trend towards Wild-Boar-Proof vehicles is set to increase as drivers realize the dangers of swerving to avoid them.
Animal-friendly Autonomous Vehicles
The concept of Animal-Friendly Autonomous Vehicles is a disruptive innovation opportunity to explore in the face of increased human-wildlife conflicts.
Wildlife Protection Technology
The development of Wildlife Protection Technology that utilizes advanced sensors and camera systems is an emerging trend that will benefit both drivers and wildlife.

Industries Being Reshaped

Automotive Industry
The automotive industry has an opportunity to create Wild-Boar-Proof vehicles and Animal-Friendly Autonomous Vehicles in response to the findings of the wild boar crash tests.
Insurance Industry
The insurance industry can leverage the findings of the wild boar crash tests to develop new insurance policies and products that protect drivers and wildlife from harm.
Wildlife Conservation Industry
The wildlife conservation industry can collaborate with the automotive and insurance industries to create and promote Wildlife Protection Technology as a means to reduce human-wildlife conflicts and save lives on the road.
SCORE
5.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 78%
Activity 66%
Freshness 8%

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