Social Media Refrigerators

The Tweeting Fridge Reminds You to Drink Your 8 Glasses a Day

In the modern, digital world, social media is the most effective way of conveying a message to the world -- especially one that carries a great deal of importance. So what better way to make sure kids and adults alike are getting their eight glasses of water a day than to use a tweeting fridge?

The fridge sends a reminder tweet with a fun fact about water consumption every time it's opened! Founded in Brazil, where Brazilian citizens drink 40% less than the recommended two-litres a day, the fridge has the goal to remind people to drink water more often.

Sooner rather than later, parents will be tweeting at their kids from across the dinner table: "@mychild Eat your veggies or #nodessert!"

Smart Refrigerators
Developing refrigerators with smart technology integrated to monitor and remind of water and food intake.
Internet of Things (iot) Appliances
Creating a network of household appliances connected to the internet to monitor water intake and other health-related metrics.
Gamification of Health Habits
Designing interactive health-related products that use gamification to motivate people towards healthier choices.

Who This Affects Most

Home Appliance Industry
Integrating smart technology and IoT into traditional household appliances like refrigerators and ovens to increase functionality.
Health and Wellness Technology Industry
Using technology to monitor and improve health-related metrics like water, food intake and physical activities.
Digital Marketing Industry
Exploring new communication channels including social media to reach and influence customers' health habits and daily routines.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 52%
Freshness 8%

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