Enticing Tote Editorials

The Vogue US They'll Take Manhattan Photoshoot Features Purses

The Vogue US They'll Take Manhattan editorial draws the readership of the magazine to an upscale collection of totes. Models Allison Williams, Hilary Rhoda, Kilo Kish, Miranda Kerr, Sofía Sanchez Barrenechea, Clémence Poésy, Tennessee Thomas, Sky Ferreira and Jessica Hart come together in an effort to showcase the season's top purse choices.

Stylist Tabith Simmons applied her expertise to this sweeping display of hand held pieces. She incorporated a diverse array of shapes and patterns, seen in photographer Patrick Demarchelier's snapshots of thin snakeskin bags, large patterned pieces and dotted travel gear.

This eclectic theme is one that can be expected of Vogue US, especially as it kicks off the 2013 year. The editorial team has in this way catered to its sprawling audience.

Upscale Tote Collections
Upscale tote collections are becoming popular in the fashion industry as seen in Vogue US's They'll Take Manhattan photoshoot.
Diverse Shapes and Patterns
Various shapes and patterns of handbags are on-trend as seen in the Vogue US photoshoot.
Eclectic Themes in Fashion Editorials
Fashion editorials with an eclectic mix of styles and themes are in demand as seen in Vogue US's They'll Take Manhattan photoshoot.

Sectors Adopting This

Fashion and Accessories
The fashion and accessories industry can take advantage of the popularity of upscale tote collections and varied shapes and patterns.
Photography
Photography industries can leverage the demand for eclectic fashion editorials by creating similar photoshoots.
Publishing
Publishing industries can cater to a wide audience by showcasing trendy fashion editorials with diverse themes.
SCORE
5.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 67%
Freshness 8%

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