The Tank SS 2011 lookbook features Kat Hessen in a wide spread of hip eyewear to gear you up for the bright summer season.
From funky, feathered eyelashes to hippie-inspired sunnies, your peepers will be shaded by super-rad frames. Choose from tortoise cat-eyed frames or square, television-shaped boxes for a stand-out look. The choices of eye-popping lenses are endless this season. The catalog also features sequined mini dresses, zebra-printed boots and funky fishnet tights. The uber-hip ensembles are inspired by a modern rock-and-roll style that offers an overall rad look.
These stunning shades are all the accessories you'll need this summer. Check out this playful vixen photographed by Viktor Vauthier in the Tank SS 2011 lookbook showcased in the gallery.
Key Themes Behind This Trend
- Flashy Eyewear for Summer
- The trend towards bright and unique sunglasses and frames presents a market opportunity for companies to create new, attention-grabbing styles.
- Funky Fashion Accessories
- The trend towards playful and individualistic fashion accessories offers opportunities for companies to create quirky and unique products.
- Modern Rock-and-roll Style
- The trend towards edgier, rockstar inspired fashion presents opportunities for companies to create disruptive innovation in clothing design.
Where This Applies
- Fashion and Apparel Industry
- Companies in the fashion and apparel industry can incorporate playful designs and high-quality materials to create new and unique products.
- Beauty and Cosmetics Industry
- The beauty and cosmetics industry can leverage the flashy eyewear trend to create new makeup products or focus on developing innovative materials and technology for false lashes.
- Retail Industry
- Retailers can capitalize on the modern, edgy fashion trend by curating collections that feature unique and bold pieces, catering to a younger, trend-focused demographic.
