Scott Schumann, better known as the Sartorialist, has gone from shooting street style for his blog, to shooting for Vogue, and now as a model himself in the fall 2008 campaign for the GAP. This is a telling sign that real life people are becoming as popular a reference for style as more traditional fashion media.
Street style blogs have become some of the most influential style websites, more popular than many of the official websites of mainstream fashion magazines. We've covered different street fashion sites from around the world on Trend Hunter, from small sites featuring point and shoot pictures to professionally photographed collections and global competitions.
SCORE
2.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 6%
Freshness 8%
