Subway may claim to employ sandwich artists, but true creativity comes from Tae Kitakata and Brittany Powell in their 'Sandwich Artist' series. These delicious dishes were prepared to delight the eyes as well as the mouth.
The Sandwich Artist series encompasses a variety of styles to create these wheat-filled renditions. These creative concoctions could easily be sold in a gallery, although keeping them fresh could be a struggle. Powell does a great job of using the ingredients in the sandwich and creating unique visual for each piece in the series. From cheese to lettuce, these sandwiches are arranged to perfection. The collection is a delicious array of smile-rendering sandwiches that appeal to both the eyes and bellies alike.
Key Themes Behind This Trend
- Food Art
- Opportunity for chefs and home cooks to showcase their creativity by transforming food into visually appealing art forms.
- Gourmet Fast-food
- Opportunity for fast-food chains and restaurant to offer visually stunning, yet affordable, ready-to-eat meals to their customers.
- Instagrammable Food
- Opportunity for businesses to create visually impressive dishes that are shareable on social media as a way of promoting their brand to a wider audience.
Where This Applies
- Food and Beverage
- The food industry would benefit from innovating creative and visually appealing presentations of their products to attract more customers and increase revenue.
- Art and Design
- The intersection of art and food offers an opportunity for creatives to explore new ways of self-expression and expand their artistic skills.
- Hospitality and Tourism
- Hotels, resorts and restaurants could introduce visually impressive dishes to attract more tourists which will help to increase brand awareness and revenue.
