The Raffaele Ascione SS13 lookbook showcases outfits that are at once feminine and stiff. Although the former often calls for flowing fabrics and romantic silhouettes, the pieces are surprisingly structured and at times bulky despite their pretty nature. Granted the pastel color palette does play a big part in its prettiness.
Shot against a pink backdrop, it is undeniable that the Raffaele Ascione SS13 lookbook wants to perpetuate the idea that this line is made for women in touch with their femininity. Posing in front of photographer Euan Danks' lens, Profile model Poppy strikes innocently basic stances to better showcase the clean lines and fun detailing of the outfits. From surprising sequins and bared midriffs, the ensembles are perfect for summer.
Why This Trend Is Growing
- Structured Feminine Fashion
- There is a potential disruptive innovation opportunity in creating structured yet feminine clothing designs.
- Playful Detailing in Fashion
- There is a potential disruptive innovation opportunity in adding surprising sequins and fun details to clothing designs.
- Pastel Color Palette Fashion
- There is a potential disruptive innovation opportunity in exploring the use of a pastel color palette in clothing designs.
Industries Being Reshaped
- Fashion
- The fashion industry can explore the creation of structured yet feminine clothing designs and playful detailing like surprising sequins and fun details and pastel color palette.
- Textiles
- The textiles industry can create new materials and fabrics that can help achieve the feminine yet structured aesthetic featured in the Raffaele Ascione SS13 collection.
- Photography
- The photography industry can capitalize on the trend of pink backdrops in fashion photography as seen in the Raffaele Ascione SS13 lookbook.
