When PUMA does something, they do it big, and they do it well. The PUMA 917 Mid Manga incorporate the silhouette of the classic PUMA sneaker, but with incredible Japanese touches that underscore the luxury appeal of these kicks.
The sneakers feature traditional manga touches like the reflective bubble on the top cap, dotted shadow and sketchy shading. Also, the PUMA 917 Mid Manga are the physical representation of what a manga would draw, and you can wear them too!
Key Themes Behind This Trend
- Manga-inspired Sneakers
- Disruptive innovation opportunity: Collaborate with fashion brands to create manga-inspired sneaker collections that blend traditional manga touches with contemporary design.
- Luxury Streetwear
- Disruptive innovation opportunity: Combine high-end fashion with streetwear aesthetics to create luxury streetwear collections that appeal to a younger demographic.
- Asian Pop Culture Fashion
- Disruptive innovation opportunity: Create fashion lines inspired by Asian pop culture, such as manga, anime, and K-pop, to cater to the growing global interest in these trends.
Where This Applies
- Fashion Retail
- Disruptive innovation opportunity: Develop an online platform that connects fashion retailers with emerging manga-inspired fashion brands to reach a wider audience.
- Streetwear
- Disruptive innovation opportunity: Integrate technology, such as augmented reality and customization options, into streetwear products to enhance the customer experience and differentiate from competitors.
- Pop Culture Merchandising
- Disruptive innovation opportunity: Collaborate with manga and anime publishers to expand merchandise offerings beyond the traditional market and create unique, limited-edition products for dedicated fans.
