Devious Doll-Like Photoshoots

The Prasad Naik 'Mickey Mouse' Series is Off-Putting Yet Elegant

Mumbai-based fashion photographer Prasad Naik's recent series 'Mickey Mouse' is an unabashed celebration of strange couture and stark settings.

In the first photograph of the series, the viewer finds a model dressed in a long, thin black dress that stops just short of the ankles. Towards the right shoulder of the dress (from the viewer's perspective) is a collection of variously sized, white hearts that pop out like petals blossoming from a flower. The model also wears a large hat in the fashion of a 1920s flapper, though decidedly more eccentric, almost reminiscent of Mini or Mickey Mouse's ears.

Each photograph is set in a gray, concrete room that is devoid of anything save a few stains and the stark shadows created by Prasad Naik's expert use of lighting.

Strange Couture
Opportunity for the fashion industry to explore avant-garde designs and challenge traditional fashion norms.
Off-putting Elegance
Opportunity for the art industry to explore the beauty in unconventional and eerie subject matter, blurring the lines between beauty and grotesque.
Stark Settings
Opportunity for the photography industry to explore the use of negative space and minimalist environments, creating impactful visuals with simple settings.

Industries Being Reshaped

Fashion
Exploration of unconventional designs and avant-garde fashion, pushing the boundaries of what is considered 'fashionable.'
Art
Exploration of unconventional subject matter, finding the beauty in unusual and eerie visuals that challenge preconceived notions of 'beauty.'
Photography
Exploration of minimalist environments and expert use of lighting to create impactful visuals with simple settings.
SCORE
2.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 23%
Freshness 8%

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