Masked Hipster Headgear

The Outsiders Division Fall/Winter 2012 Collection is Electric-Hued

The Outsiders Division Fall/Winter 2012 collection strays far from the traditional. The brand's unconventional accessory pieces are displayed in a quirky lookbook that features headwear, backpacks and scarves, all presented in a sea of colorfully vibrant prints.

Designers David Mendez Alonso and Tente Banon worked in collaboration to create the visually bold collection that defies the norm. The Outsiders Division Fall/Winter 2012 advertorial features a face-concealed model who sports eye-catching textiles ranging from geometric and sports-themed to animal clad.

From crafty masked accessories and retro-inspired snapbacks to color-blocked carryalls, this electrifying collection is both versatile and visually eye-catching with a wide range of products designed to appeal to the style-savvy urbanite. Exuding a sense of youth and attitude, this memorable accessory line is sure to be a hipster hit.

Unconventional Accessories
The bold collection of unconventional accessories created the market for a new type of fashion product that defies traditional design.
Vibrant Prints
The use of colorfully vibrant prints in the collection opened possibilities for an explosion of bold designs in fashion.
Face-concealed Models
The use of face-concealed models created an air of mystery in fashion photography that could increase interest in the collection.

Industries Being Reshaped

Fashion Accessories
The collection presented unconventional accessory pieces that depart from the traditional, signaling the need for innovative and unique accessories.
Fashion Photography
The use of face-concealed models in advertising creates a different approach in fashion photography that can be applied in other product advertising.
Streetwear Fashion
The collection's versatile, youthfully-attitude, and memorable line of accessories speak to a hipster audience; meaning streetwear fashion could grow as a potential new subculture in fashion.
SCORE
6.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 86%
Freshness 8%

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