Hi-Tech Snowboarding Goggles

The Oakley Airwave Goggle Allows Athletes Handsfree Access to Phones

Living in the social media age, people want to stay connected even while doing activities that would, or should, keep them in the moment and focused only on having fun and being safe; the Oakley Airwave Goggle helps to balance both. It is a hi-tech piece of eyewear for skiers and snowboarders that allows them to access their iPhone handsfree so that they can concentrate as much as possible on the slopes.

In addition to allowing the wearer to control his or her music, view text messages and manage incoming calls so that phones remain in pockets, the Oakley Airwave Goggle also features GPS and Bluetooth capabilities that let's them record and view speed, jump analytics and other stats.

Hi-tech Sports Wearables
The integration of technology into sportswear offers opportunities to create innovative products that enhance sport performance.
Smart Goggles
Goggles with integrated technology can provide athletes easy access to data, while freeing up their hands for optimal performance.
Ar-enabled Sportswear
Augmented Reality integration in sportswear can offer real-time feedback and coaching during performance.

Sectors Adopting This

Sports and Fitness Equipment
The integration of technology in sportswear, such as goggles, will disrupt the sports equipment industry.
Wearable Technology
The wearable technology industry is expected to grow with the increasing demand for smart sportswear.
Augmented Reality
The sports industry can tap into the growing augmented reality market by integrating such technology into sportswear.
SCORE
6.1 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 95%
Freshness 8%

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