Wireless Timepiece For Athletes

Nike+ Amp Watch Monitors Runs

This new Amp+ Sport Remote Control has just made its first appearance at Nike's online store. The remote control can be used with Nike+ shoes, allowing you to wirelessly track and monitor your runs and personal progress. When you're not pounding the pavement, it serves as a functional, sporty-stylish watch. It won't burn a hole in your pocket either, the $79.00 gadget makes a great Christmas gift for anyone serious about their health.

Wireless Tracking
The Nike+ Amp Watch showcases the trend of wireless tracking for athletes, creating opportunities for further development in fitness wearables.
Multi-functional Devices
The Amp+ Sport Remote Control serves as both a remote control for Nike+ shoes and a stylish watch, highlighting the trend of multi-functional devices in the athletic industry.
Affordable Health Tech
Priced at $79, the Amp+ Sport Remote Control presents the trend of affordable health tech, opening up opportunities for companies to create budget-friendly fitness gadgets.

Who This Affects Most

Sports Equipment
The Nike+ Amp Watch is a disruptive innovation opportunity for the sports equipment industry to incorporate wireless tracking into their products.
Wearable Technology
The Amp+ Sport Remote Control showcases the potential for wearable technology in the athletic industry, presenting an opportunity for further advancements.
Health and Wellness
With its focus on tracking runs and personal progress, the Amp+ Sport Remote Control creates disruption in the health and wellness industry, providing opportunities for innovations in fitness tracking.
SCORE
5.2 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 74%
Activity 75%
Freshness 8%

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