The How to Spend It Natural Order editorial will be showcased within the magazine's February 2013 edition. Model Iekeliene Stange takes on the appeal of the Amish here as she showcased retro pioneer-esque ensembles.
Stylist Damian Foxe is responsible for Natural Order's decades past throwback. It was his executive choice to incorporate high neck lines, aprons, floor-length dresses and layers upon layers of lace in this How to Spend It production.
Working alongside Foxe was photographer Jenny Hands. Hands' muted grey tones contributed to the vintage motifs as the images come across as frozen in time. The decrepit barn was similarly essential to the overall feel of this photoshoot as one would expect Amish ensembles to come of the backdrop.
What's Driving This Trend
- Retro Fashion
- Disruptive innovation opportunity: Develop a line of modern clothing inspired by retro pioneer-esque ensembles.
- Vintage Photography
- Disruptive innovation opportunity: Create a platform or app that allows users to apply vintage filters to their photos, mimicking the muted grey tones of old photographs.
- Amish-inspired Style
- Disruptive innovation opportunity: Launch a subscription box service that delivers curated Amish-inspired fashion items and accessories to customers.
Who This Affects Most
- Fashion Retail
- Disruptive innovation opportunity: Integrate virtual reality technology into fashion retail stores to create an immersive shopping experience for customers.
- Photography
- Disruptive innovation opportunity: Develop a portable retro-style camera that combines the aesthetics of vintage cameras with modern technology.
- Subscription Box
- Disruptive innovation opportunity: Create a subscription box service that offers themed boxes showcasing different historical fashion trends each month.
