British artist Onkar Singh Kular created the 126 Pantone Mugs Project, a series of mugs in colours which correspond to the owner's ideal brew.
His set of 128 tea mugs follows the Pantone range of colours, gradually changing from beige to brown. So, all you need to do is match the tea you make to the mug and hey, presto!
Implications - The color-coded feature of the Onkar Singh Kular mugs has shown that consumers feel the need to have things catered to their liking. Apps on smartphones and automated settings on devices demonstrates that companies are moving towards producing products that are more responsive to needs. The demand for convenience has become all the more important for those constantly on-the-go.
What's Driving This Trend
- Personalized Products
- Companies should explore the opportunity to create products that can be customized to cater to individual preferences, as demonstrated by the color-coded feature of Onkar Singh Kular mugs.
- Responsive Technology
- The rise of apps on smartphones and automated settings on devices indicates a growing trend towards producing products that are more responsive to consumer needs and preferences.
- Convenience-driven Design
- The demand for convenience among busy individuals has become increasingly important, presenting an opportunity for companies to develop products that prioritize ease of use and on-the-go functionality.
Who This Affects Most
- Home Goods
- Companies in the home goods industry can capitalize on the trend by offering customizable products, such as color-coded mugs, that cater to individual preferences.
- Technology
- The technology industry can embrace the trend by developing innovative products and features that prioritize responsiveness and customization, enhancing user experience.
- Consumer Goods
- In the consumer goods industry, there is an opportunity to design products that prioritize convenience and on-the-go functionality, catering to the needs of busy individuals.
