The Married to the MOB 2011 Summer collection boasts a range of badass, city looks for females. Featuring a plethora of graphic tees and tanks, printed with a variety of edgy and intimidating phrases, the Married to the MOB 2011 Summer collection is equipped with summer essentials to keep you cool this season.
The slogans and overall style of this summer line certainly stays true to the brand's name -- the clothes are hardcore and the expressions are definitely sassy. Printed with sentences such as "Spoilt Effen Rotten" and "Spit 'Em Out," this vibrant collection of graphic clothing has plenty to offer.
Implications - Many consumers consider being able to express the unique individuality amongst their peers as a top priority. Businesses who provide outlandish and unconventional means for consumers to express themselves in a wide range of ways will see large returns.
What's Driving This Trend
- Edgy Graphic Fashion
- Opportunity for fashion brands to capitalize on consumer demand for bold and sassy graphic clothing that allows for self-expression.
- Individuality in Style
- Opportunity for businesses to cater to consumers' desire to stand out by offering unconventional and outlandish fashion choices.
- Tough Feminized Fashion
- Opportunity for brands to tap into the demand for fashion that combines feminine elements with edgy and badass styles.
Who This Affects Most
- Fashion Retail
- Fashion retailers can disrupt the market by curating and promoting edgy graphic clothing that appeals to consumers' desire for self-expression.
- Streetwear
- Streetwear brands can capitalize on the trend by creating unique and unconventional fashion choices that cater to individuality and self-expression.
- Graphic Design
- Graphic design industry can find opportunities in collaborating with fashion brands to create bold and sassy graphic prints for clothing.
