'Kate' by Saima Altunkaya follows a classic makeup principle that suggests you focus on a single facial feature to highlight, keeping the remainder of the face relatively neutral. When the single area--like the lips or eyes--is done up in a bright color palette, you've all the makings for a stellar cosmetics photo shoot.
Although I love the lacy eye, the raven-black lip and electric blue eyeshadow in 'Kate' by Saima Altunkaya, it's the blood-red ruby slipper lips in the first and fifth images that are most striking to me. Which is your favorite image?
What's Driving This Trend
- Single Feature Focus
- Opportunity for brands to create makeup products and tutorials that emphasize a single facial feature to highlight.
- Bright Color Palette
- Potential for beauty brands to develop vibrant makeup collections and photo shoot concepts with bold and eye-catching colors.
- Stellar Cosmetics Photo Shoots
- Emerging trend for photographers and makeup artists to collaborate on creative and visually captivating cosmetics-themed photo shoots.
Who This Affects Most
- Beauty and Cosmetics
- Potential for beauty brands to launch new product lines and marketing campaigns centered around highlighting a single facial feature.
- Photography
- Opportunity for photographers to create visually striking and innovative photo shoots by incorporating vibrant makeup looks.
- Makeup Artistry
- Emerging trend for makeup artists to specialize in creating bold and attention-grabbing makeup looks for photo shoots and editorials.
